Seasonality | Making the Most of your Digital Marketing Budget

The term, Seasonality, is often used by marketing professionals and typically describes a set of recurring sales increases as a result of the changing needs of customers. As the calendar year unfolds, the way we live our lives changes in regular patterns, whether we like it or not. Understanding these changes and predicting when they […]

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Instagram for business

7 Top Tips for an Instagram business page

Do you have the perfect ‘Insta’? Instagram is the most visual of all the social media platforms, and one of the most opportune when it comes to social media marketing for business. It is where people come to be inspired, to inspire and to discover new things that interest them. This includes products & services […]

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Hootsuite tutorial

A quick guide to setting up & using Hootsuite

What is Hootsuite? Hootsuite is a “Social Media Management System”, under the free version you can have 3 social media platforms and schedule up to 30 messages at any one time. It comes equipped with a dashboard for each platform also, so you can see a stream of information at once.  Managing your businesses multiple […]

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Graphic Design Process

Graphic Design Brief

So, you have decided you need a new website design. You have done your research and picked a website developer (like us). Now it’s time to design it. No matter whether it is a brand-new website or a re-design, there are certain aspects that your graphic designer will want to discuss with you before the […]

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image businesswoman hands holding sign with message we love customers

Better Customer Relations = Better Bottom Line Profits

Did you know an increase of 5% in customer retention can give a jump up in profits of 25%. We live our lives in a faster than ever before environment, and having thick skin has become an everyday wear, rather than being reserved for special occasions. Our new battlefront ensemble has raised our expectations of […]

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Facebook on laptop

Explained – The Facebook Pixel

A pixel, it doesn’t sound like a social media term does it? A pixel is what an image is made up of right? Technically, yes, but in terms of Facebook advertising it is a very important element – read on and I will explain it all in plain English… What is the Facebook Pixel? In […]

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Business strategy around a table using computer & paper

Machine Learning in PPC: What it can do for you?

Each and every day, we as humans interact with a wide variety of technologies. From the phone in our pocket to watch on your wrist, technology is an ever-increasing part of modern life for each one of us. In many ways, technology is limiting the need for human interaction, with self service checkouts now commonplace […]

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tools for ecommerce

Clever Tools for Online Retail Websites

Updated October 2019 – Read the Retailers Guide to Ecommerce 2019 Today! Insight and interpretation has long been at the very core of retail excellence. Understanding your customer, identifying their needs, behaviours, challenges and obstacles and ensuring your retail store can effectively cater for these individuals has set many a retail outlet apart from it’s […]

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