Google now looks at your ‘mobile first’ when deciding your website ranking. One of the key ways to improve your ranking is to improve your page load speed. When improving the load speed of any webpage the first thing to do is Optimise your Images. Images are the main culprits for slowing down a web […]
Read more...Social media: For some it’s their favourite past time, for others it is the bane of their life. Love it or hate it, there is no denying it plays a massive part in all of our daily lives– so if you haven’t already, it really is time to embrace it, especially from a business point […]
Read more...Being the number one web analysis platform, Google Analytics offers incredible insight into how websites perform and how users are interacting with said website. With a whole host of data available to website managers, it can sometimes be difficult to decide what metrics are most important. Turning to Google for suggestions, most self-help articles […]
Read more...On the 25th May 2018 the GDPR regulations (General Data Protection Regulations) became law across Europe and many companies worked hard to become compliant. One of the focus areas under GDPR was Email Marketing and how the email addresses were collected. Many lists had been compiled over time or in some cases emails lists were […]
Read more...As disciplines go, you can be forgiven for believing there is very little in common between the sport of rugby and digital marketing in 2018. After all what has 15 brutish men battling over the forlorn oval ball got to with driving online sales and enquiries anyway? Well from my experience, more than you might […]
Read more...There are two important things which support your website in the cyber world. One is website hosting. The space that your site takes up. Hosting with a trusted provider is essential for peace of mind and for a confident web presence. But the website must also be found easily. Domain names are the other vital […]
Read more...Help your customers find you online with this helpful video. Dave McEvoy explores five quick and simple things you can work on to help improve your websites organic ranking. From optimising your page titles to improving your internal links, enacting these changes on your website will help you gain rank on search engines like […]
Read more...Having recently launched a new website, you can be forgiven for sitting back and taking a much deserved break. All your hard work creating unique content, gathering relevant imagery, and liaising with your web designer have all come to pass and now you have a great looking website that showcases your business to the world. […]
Read more...Over the past number of years, Irish Internet users will have noticed distinct changes in the layout and content showcased on Google Search Results Pages. From news articles to integrated maps, search results pages in 2018 are a far cry from their early 00’s predecessors. The latest addition to the search results pages in Ireland […]
Read more...We often tell our clients that the key to succeeding online comes down to great content. In this video, Dave McEvoy explores why content is so important and why unique content feeds Google’s true objective – to provide a variety of credible sources of information about a topic, product or service. If your considering copying your content […]
Read more...It seems not a week goes by that we don’t field a call from a worried client who has realised that a competitor is trumping them in search results. While most of these calls tend to relate to organic or free traffic on websites, there is a growing number of our valued Dmac customers reporting their […]
Read more...How the changes to the sale of .ie domain names can be good or bad for your Irish business. The changes to the way a .ie domain name is acquired have changed. It is good news for some, but it could mean that you lose an opportunity to purchase that vital, identifiably Irish domain name […]
Read more...In today’s fast paced online environment the goalposts are always moving. Just when you, as a business owner, sit down to consume your much deserved piece of the online pie, a single algorithm update and causes your website to plummet down the organic rankings. And with it, goes all your hard work. That’s why […]
Read more...What is SEO? SEO or Search Engine Optimisation is the name given to activity that attempts to improve search engine results—the unpaid or “organic” results. The majority of web traffic is driven by the major commercial search engines such as Google (80% of users), Bing (9.5%) and Yahoo (8.5%). These provide search results, where web […]
Read more...I cannot count the number of times I have had to tell a customer that there is no such thing as a silver bullet for getting great results on Google. It is something that takes continuous time and effort and you have to focus on multiple tactics to have a successful strategy and for […]
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